Lululemon_FURTHER
2024
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︎ The FURTHER Feat.
A celebration of human possibility.
A celebration of human possibility.
︎ International Women’s Day 2024.
︎ 10 trailblazing women.
6 days of running.
World records on the line.
6 days of running.
World records on the line.
The FURTHER feat is a first-of-its-kind ultramarathon. Starting March 6, 2024 at Lake Cahuilla in Palm Springs, 10 women are going to attempt to break their own records, break world records, and break open new possibilities for women in sport.
Location: Palm Springs, CA
Client: Lululemon
Event Type: Marathon
Professional Services: Optimist Inc.
Role: Spatial Designer
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ENTRY MOMENT
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ATHLETE PIT STOP
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PRESENTATION STAGE
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ATHLETE VILLAGE
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BIOMECHANICS TENT
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LIVESTREAM DECK
